Personal Information

Data Brokers Are Selling Your Profile — Here's How to Opt Out

Ed Cilurso
Ed Cilurso

June 16, 2026

Data brokers like Spokeo, BeenVerified, and Whitepages compile your address history, phone numbers, relatives, and more — then sell it to anyone who searches your name.

Every broker has an opt-out process, and they're legally required to honor it in most states. The catch: there are hundreds of brokers, and listings reappear as they re-scrape public records.

Prioritize the brokers that rank in your search results first — those are the ones prospects, employers, and bad actors actually see.

Treat it as maintenance, not a one-time purge. Quarterly re-checks keep you ahead of re-listing, or a managed removal service can handle the whole cycle for you.

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